Now correct me if I'm wrong, but I always imagined that the creator of a collection would hope to channel their designes by embracing and personally projecting them in a positive and creative light. I know I'm going a while back in "cool" history here but Sarah-Jane Clarke and Heidi Middleton for Sass & Bide always managed to capture more attention back stage than the models. They were stylish girls who saw a business opportunity and so employed their style to create their own line. Erin Wasson has done the same, however when presenting her collection, to be quite frank, she looked like shit.
The collection itself was amazing. In this interview by NY Mag Erin revealed how the colour palette was inspired by her pitbull and no doubtedly her California lifestyle. The textures and cuts were all typical Erin traits which never seem to fail her, but I don't understand how she managed to make a fashion-mockery of herself on the day of the show.
Perhaps it was the stress involved in putting on a show, or perhaps it was a case of trying too hard or maybe not hard enough...
Erin Wasson x RVCA backstage
All images Marcio Madeira and Greg Kessler for style.com